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Brand Strategist & Content Developer

Currently, we are not hiring for this position.

Thank you for your interest in joining the Wine Flight team. We strive to find the best employees for our team, just as you are trying to find the right company for yourself. To ensure this great relationship, we ask that you complete the form below. We appreciate your cooperation in advance.

Compensation will be based on our holistic evaluation of the applicant on a case-by-case basis.

Job Description

This person maintains and enhances the brand of Wine Flight.

This person’s two objectives are:

  1. Help increase Wine Flight’s sales
  2. Maintain online virality and engagement. This person will achieve these two objectives by maintaining Wine Flight’s marketing and our in-store product placement and signage.

Hours: Approximately 3 – 8 hours a week depending on project and proficiency. If desired, Wine Flight is willing to give more hours a week.

Schedule: Flexible. Person is able to work from home; however, for tasks that require presence at Wine Flight (e.g. photography; product placement; wine description signage) this person will work from Wine Flight (likely once a week). (We prefer—if possible—this person’s presence at Wine Flight on Wednesdays from 10 AM – 12 PM.)

Wage: Compensation will be based on a holistic evaluation of the applicant on a case-by-case basis. This person will not receive gratuity from customers. Wine Flight does not provide other fringe benefits.

Job Duties

This person will work in concert with owner and will eventually have autonomy.

This person must:

Market Wine Flight’s brand in a manner that walks a fine line of wit and humor while being mindful of political correctness when publishing innovative/trendsetting content;

Be proficient in Canva (or other online design program), Snapseed (or other photo editor); Later (or other social media scheduler), Repost (or other Instagram sharing application), Facebook (for general posts, Stories, tagging, sharing, and Events), Instagram (general posts, tagging, and Stories), use of GIFs, Microsoft Word, and Outlook Email;

Learn the backend of our website to make updates using WordPress;

Have a keen eye for product placement and lighting when taking photos of people, animals, and products to then edit and publish;

Design/develop custom images and content (using design programs listed above) to reinforce marketing message (i.e. placing text over images, adjusting transparency, and etc. to make a visually appealing graphics/photos);

Create compelling marketing campaigns that are current with today’s world events and holidays and ensure the in-store product placement and signage reinforces this marketing campaign;

Use proper grammar, punctuation, spelling, and vocabulary when publishing content;

Manage Wine Flight’s social media platforms and timely respond to Wine Flight’s followers’ comments/replies/reviews on social media with poise, wit, and professionalism;

Analyze Wine Flight’s online insights/data and apply this knowledge to continuously improve Wine Flight’s next marketing publications;

Create, market, and liaison special events/workshops (i.e. related to the planning and preparation of the events—however, not working on the floor during the events) with artists/craft instructors, coaches, speakers, etc.;

Generate new ideas for marketing/advertisements (e.g. billboards; print media), obtain pricing, and execute plan after budget approved;

Research wine tasting profiles and harvest locations to publish wine description tags as Wine Flight launches new wine;

Communicate marketing campaigns to Inventory Procurement Specialist to ensure appropriate products are purchased;

Communicate with Recipe Engineer to advertise menu changes and photograph food; and

Complete tasks as assigned by Manager.

We are currently NOT accepting applications for this position.

In order to have a complete application and be considered for employment at Wine Flight you must:

  1. Be 21 years old or older, as this person may occasionally participate in wine tastings with the team.
  2. Perform the job duties and requirements described herein.
  3. Read and sign the certification.
  4. Attach a resume, work product example, and writing sample to this application.
  5. Submit your application by the deadline (if there is a deadline).
  6. Receive an auto-generated email from us confirming that you successfully submitted your application.

Career Questions

If you have additional questions or concerns please contact us. We would be more than happy to assist you.

419-862-9086

info@wineflight.net

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